WarnerMedia had been a drag on AT&T’s overall earnings.
Meanwhile, AT&T’s Cricket Wireless brand still currently offers the ad-supported version of HBO Max (regularly $9.99/month) included with its $60 per month unlimited plan.ĪT&T unloaded WarnerMedia to become a pure-play telecommunications provider, unwinding its ill-fated foray into the entertainment biz with the acquisitions of Time Warner and DirecTV. Unlimited Premium starts at $50 per month per line when you get four lines. The telco this week launched the AT&T Unlimited Premium plan (replacing Unlimited Elite), which includes 50 gigabytes of hotspot data but no longer includes HBO Max, as noted by Mobile Internet Resource Center.
“HBO Max is a great service, but we constantly experiment with the features we offer our customers to give them the best value,” an AT&T rep said in a statement to Variety.ĪT&T customers who have received HBO Max for no additional charge in previous offers are not affected they will still have access to the streaming service, as long as they keep their plan.
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